The Digital State SEO Content Writing Philosophy We benchmark a client’s levels and importantly, quality of content against their competition, so that we know if there is a balance that needs addressing Analyse the logical derivatives of words associated with
Our experienced UK trained copywriters have extensive experience in SEO Copywriting. They write plenty of original news articles and press releases on a weekly basis for customers in a wide range of industries, on a plethora of topics. Good quality
Trust Rank – what is this term that has emerged in the SEO community? It is, in reality a different form of measurement to page rank, one that some people have turned into a specific score out of ten. Interestingly
Domain age & history Domain age & history - it is crucial to consider this when looking to achieve rankings for your website, there are certain search terms that are so competitive that sites do need to have been on
Digital State Consulting discusses internet marketing. Is the upswing in effect? Three industry forecasts are raising their expectations for next year’s ad spend… Magna Global is predicting a six-percent rise, GroupM just 0.8 percent, and ZenithOptimedia is raising its cross-media
DSC discusses the Tories use Google Adwords. The Conservatives have worked out that anyone searching for 'Pre-Budget Report' or 'Treasury' will stumble upon their website The Conservative Party has obviously learned something about online marketing from its friends at Google.
Google Analytics has come under fire from the co-founder of another large website analytics site, an Israel-based company, who have claimed that the service's methods of calculating the time spent by visitors on sites is inaccurate. This is not good
Google Analytics Experts Digital State Consulting discuss Tracking Flash with Google Analytics. In the HTML world, web analytics has become incredibly valuable and accurate. Page-tagging solutions – such as those provided by Omniture and others – provide reliable real-time information
Revenue for web analytics vendors is estimated at £42m, which includes income from software licences, hosted solutions and consultancy services. Econsultancy says the remaining £43m is accounted for by web analytics-related spending on internal staff and third-party consultancy services. Although
Digital State discusses link sculpting for SEO. Large online retailers look at thousands upon thousands of pages which have the opportunity to get crawled and indexed by the SERPs (search engine results pages). There are also near infinite choices for