Articles

Some SEO and Digital marketing jargon from today and days gone by. Hopefully helpful as people seem not to like the jargon in our (or anyone else's) industry. Riddle me these .... 301: A permanent server redirect – a change of

DSC Discusses dropping author pics A change that picked up a lot of industry interest this week is the fact that Google is now dropping the author pics from its SERPS.  The two interesting facts to me are there was

Google Penalties can be a very serious business and one that can destroy a site. Google has been very open regarding the fact they will penalise companies that violate their quality guidelines and any Seo Company worth its salt will

Before the autumn of 2013, it was relatively easy to become a google qualified professional. Google offered online tutorials to be able to learn the necessities needed to pass the required exams. These days however, with the upgrade to Google

AdWords is an incredibly powerful tool in helping develop your online presence. Whether you’re launching a brand new website or have a successful website already ranking high in the SERPS,  Google AdWords is available and is useful to all. Google

How the internet and mobile connectivity has opened new worlds of opportunity for African businesses.  For decades, setting up business in Sub-Saharan Africa has been full of unavoidable and debilitating challenges and risks. Economic fragility, political instability, regulations, corruption, conflict

Social media has enabled the Syrian Uprising to be documented like no other conflict in human history. It shapes our own awareness of the conflict, but, more significantly, it has helped to create a domestic “cyber-war” that has intensified and

The humble QR code was seen by many (including the search marketing collective) as the perfect way for brands to interact with customers through print advertisements in the midst of the digital revolution. The hope was to connect the offline

Digital State Consulting discusses Google tax scandal. The Google offices must be hectic at the moment. Not only is the firm the talk of the search marketing industry following Matt Cutts, Head of Search Spam, stating that an algorithmic update

As a Digital Marketing agency working right at the coal face, no one in the team at DSC had previously visited a SMX convention, largely due to workload but also because we have a built in suspicion of a room