Knowledge is Power.
Some news, views and digital ramblings from Digital State, digital marketing agency in Cheshire.
The below articles refer to SEO (Search Engine Optimisation), AdWords (Pay Per Click), Google Analytics, Social Media and other elements of digital marketing.
We have been around since 2009 so there may also be mention of Pandas, Penguins, Page Rank, Matt Cutts, hummingbirds and some caffeine.
Knowledge is Power
Google Analytics 4 – Time to get on board.
This week I have looked at various sets of analytics for potential customers, all referrals. Following the below there is useful information with regards to Google Analytics 4 so please do read on. With respect to the sets mentioned, NONE
Google Replaces Title Tags
Google Replaces Title Tags with Site Names for Homepage Results Google appears to have stopped showing title tags for mobile search results for the entire website such as in searches for the name of a website which generally show the
Knowledge is Power – September 2020
August was the UK’s fifth full month dealing with the Covid-19 crisis and it seems most marketeers have adapted in some way to the new ways of working. Pandemic aside, the world of digital marketing, and for us as a
Google Core Search Update
We mentioned last week that there was a Google core search update rolling out, confirmed by Google in a hangout video. This update has apparently been seen to benefit news sites and sites providing other forms of fresh content such
DSC Weekly Digest – 12/06/15
This week, we’ve got some interesting news from SMX Paris about some new search features from Google. First of all, Google Now on Tap and its capabilities were demonstrated, showing how it can navigate between apps and find information related