DSC Weekly Digest – 18/07/14
After the great whiteboard Friday from Rand Fishkin that I posted in last week’s digest, it seems to have become a bit of a whinge-fest this week in the SEO industry, with quite a few articles detailing how SEO is
DSC Weekly Digest – 11/07/14
The fallout from Google’s decision to drop Google Authorship photos continue to rumble on. Larry Kim has been carrying out some experiments and has put together a case study showing a significant increase in the CTR for Google Ad since
DSM Weekly Search Marketing Digest – 04/07/14
Digital State discusses paid search. After the dust has settled somewhat on the decision by Google to drop author pics from its SERPS (as we discussed last week), it seems the conspiracy theories have now been polished and are rolling
Digital State Consulting. Wilmslow 27/06/14
DSC Discusses dropping author pics A change that picked up a lot of industry interest this week is the fact that Google is now dropping the author pics from its SERPS. The two interesting facts to me are there was
DSC Weekly Search Marketing Digest – 20/06/14
The week in search marketing was dominated by two big stories which, almost inevitably, have a common thread through them and one that I feel certain we’ll be puzzling through for months to come. Firstly, there’s the news that Yandex
DSC Weekly Digest – 13/06/14
A very interesting article about how mobile isn’t the destination, it’s a way stop along the journey towards that fabled Internet of Everything. Basically, if you’ve not embraced mobile SEO yet, not only are you behind the curve, you’re likely
Do links still matter?
The question that won’t stop being asked – do links still matter? Links do still matter and the reason why is simple – they’re woven into the very fabric of the internet. This would be less of an issue if
DSM Weekly Search Marketing Digest – 16/05/14
This week, several of the Digital State management team have been at SMX London to discuss the latest thinking and best practice in all spheres of Search Marketing – from content development strategy to paid search optimisation; from site
Google Penalties – a step too far?
Google Penalties can be a very serious business and one that can destroy a site. Google has been very open regarding the fact they will penalise companies that violate their quality guidelines and any Seo Company worth its salt will
A Brief History of Google Analytics, Part Two
Google dominates the search engine market. Ninety percent of Britons use it for search requests and it enjoys a 70% share of the entire global market. Google has access to all the information we divulge online: our browsing history, our