We mentioned last week that there was a Google core search update rolling out, confirmed by Google in a hangout video. This update has apparently been seen to benefit news sites and sites providing other forms of fresh content such
This week, we’ve got some interesting news from SMX Paris about some new search features from Google. First of all, Google Now on Tap and its capabilities were demonstrated, showing how it can navigate between apps and find information related
Many of you will be glad to hear that Google have announced there is a Google Panda update coming up soon. It has been a long wait since October for some, but the wait is finally almost over as Gary
On the 20th May, Google rebranded their Google Webmaster Tools and renamed it Google Search Console. This was reportedly “to make sure that our product includes everyone who cares about Search.” This is because the term ‘webmaster’ appears to exclude
It’s not unusual for commentators to reference the imposing number of different variables there are in Google’s algorithms for search rankings. And then, quite rightly, they advise everyone not to worry about the individual elements but to focus on the
You may remember last week that I highlighted an article predicting the death of content-orientated marketing. Don’t panic: the end isn’t quite nigh, not yet – but there was certainly a compelling case for being prepared. Following up this topic
So, SEO is complicated right? I don’t think anyone is going to pretend otherwise - there are a significant number of variables involved in generating success for a website and each of those variables is exacerbated by the specific challenges
We’ve all known it’s been coming for a long while. Recently, professionals across the field - including Google employees - and members of the general public alike have been anticipating changes in user behaviour to finally push the balance of
Google have announced that they are testing optimising web pages once users have clicked from the mobile SERPs to your site. This involves removing problematic data such as large images and files in order to speed up the loading time
We’ve talked in the past about Entities as the platform for how Google aims to develop their semantic understanding of the internet – essentially, by rewarding sites that provide sufficient verifiable semantic data to Google that it can then cache,